What exactly is “The Works"?
The Big Picture
The Works is our full-service marketing package for local businesses that are ready to grow—without wasting time on scattered efforts or doing it all themselves. This includes web design, lead generation, automations, ad management, and more. It’s for businesses that want someone to take the reins and actually drive results… while they stay focused on running their business.
Starts at $1,500/month, depending on your scope and goals.
What do you actually get for $1,500/month?
Everything That’s Included
Website Build & Hosting
Up to 5 custom-designed pages (each additional page is $250)Mobile-optimized and built to convertHosting and updates includedBuilt inside our system for full integration with automations
Marketing Automation
Missed call text-backChatbot with SMS follow-upAppointment remindersReview request systemInbox and CRM portal for managing leads and conversations
Lead Capture Setup
Forms and funnels to collect leads from ads or your websiteEmail & SMS follow-up sequencesTracking for lead source and conversion
Ad Campaign Management (Meta & Google)
We run paid traffic campaigns (Meta/Google) designed to get you leads, calls, or bookingsAd creative, copy, targeting, and A/B testing includedMonthly ad spend is billed separately and capped based on your budgetMonthly reporting on ad performance and ROI
Strategy & Support
1:1 strategy calls (monthly or as needed)Access to a client portal for performance metricsDirect communication with your local marketing rep (that’s me)
Are there things YBO doesn’t do in this package?
What's Not Included
🚫No social media management
We don’t post to Instagram or Facebook daily. That’s a full-time job, and it just isn't our lane. However...
Want posts created by AI?
If you're interested in automated social media content, we can build an AI system that drafts posts and captions for you. This would be custom-priced depending on the platform and frequency.
🚫No custom content creation (photos/videos)
We’ll use your existing visuals, or provide AI-generated alternatives. Need fresh brand content? We can recommend someone.
🚫No endless revisions or last-minute pivots
Each deliverable includes one round of revisions. We’ll keep things tight and professional.
Click below to simulate a completed service!
What’s your return for investing in this kind of marketing?
Why It’s Worth It
A good website builds instant credibility.
Automations respond faster than you can.
Ads bring in new customers every day.
But it doesn’t stop there:
Reviews get automatically requested after every service.
Those reviews boost your Google ranking and trust factor.
Better reviews = more people finding and trusting your site organically.
They land on a site that’s designed to sell, without needing to call you first.
While all that’s happening, ads are pulling in people who didn’t even know they needed you yet.
Leads are captured, followed up with, and reminded to book (all on autopilot).
You close more customers without working more hours. You get your very own marketing machine.
Most local businesses are spending thousands a year on random flyers, yard signs, outdated websites, and marketing that doesn’t scale. For $1,500/month, you’re getting a unified system that pays for itself if just a few leads convert. No fluff, just ROI.
What other tricks do we have up our sleeve?
Bonus Tools to Unlock as Needed
These aren't part of the base package but when the time is right, we can integrate them to add serious firepower to your marketing. Think of these like secret weapons for specific goals: reactivating cold leads, building customer loyalty, filling dead spots, and more. We’ll recommend them when they make sense, or you can ask to add them anytime.
Each bonus add-on includes setup + automation workflow creation. Pricing reflects one-time setup unless otherwise noted.
🔁 Loyalty Program (SMS/QR Code Based)
Why it works:
People return when they know they’re earning rewards.
-SMS-based loyalty tracking (“Text ‘VISIT’ each time you stop by!”)
-QR codes that customers scan in-store for points
-Automated reward messages after [X] visits or purchases
-Easy fraud control (1 check-in per day per phone number)
Perfect for: coffee shops, barbers, salons, sandwich shops
Setup: $250
Ongoing: $29/mo (optional for message updates)
🤝 Referral & Affiliate Program
Why it works:
Happy customers are your best salespeople.
-Unique referral links or codes via SMS/email
-Automatic follow-up to both the referrer and the new lead
-Incentives like “$10 off for them, $10 gift card for you”
Perfect for: gyms, cleaners, family-owned businesses, coaches
Setup: $300
Ongoing: $49/mo (optional, for continued tracking + optimization)
🗣️ Automated Testimonials & AI Social Proof Posts
Why it works:
Reviews build trust. Testimonials convert.
-Automated SMS sent after service: “Mind leaving us a quick review?”
-If 5 stars, ask permission to turn it into a visual social media post
-Auto-generate a graphic quote with AI
-Schedule to post immediately or later
Perfect for: literally any business
Setup: $200
Ongoing: $0 (DIY publishing or integrate into your posting system)
✍️ AI Blog + Email Content System
Why it works:
SEO without the hours of writing.
-You record a short voice note or type a few bullet points
-AI turns it into a 500–800 word blog post or article
-Can be posted on your site, sent to email list, or shared as a social post
Perfect for: contractors, coaches, boutiques, stylists, local pros
Setup: $500
Ongoing: $350/mo for four content pieces
🔥 Reactivation Campaign
(Old Leads)
Why it works:
Old leads = warm leads = easy sales.
-Pulls old leads from CRM
-Sends automated check-in message like “Still interested?”
-Can offer a limited-time promo or booking link
Perfect for: any business with a lead list from the past
Setup: $150
Ongoing: $0
📆 Dead-Day Filler /
Flash Sales Campaign
Why it works:
Turn a slow day into booked spots fast.
-Text blast: “2 openings this afternoon! Book now & get 15% off.”
-Link goes straight to calendar
-Helps fill cancellations or slow weekdays
Perfect for: service providers with tight schedules (photographers, stylists, service industry)
Setup: $125
Optional: $19/mo (for ongoing management + edits)
👻 Quote Follow-Up Automation
Why it works:
People ghost. Automation reactivates them.
-If you send a quote and hear nothing, the system follows up
-SMS: “Still thinking it over? Got any questions?”
-Can even link to a booking call to restart the convo
Perfect for: contractors, landscapers, roofers, anyone sending quotes
Setup: $125
Ongoing: $0
🚀 Post-Sale Upsell /
Loyalty Offer Automation
Why it works:
You’ve already earned their trust.
-After service is marked complete, we auto-send a follow-up:“Enjoying your new ___? Here’s a loyalty reward for your next purchase!”
-Could upsell a membership, product, or gift card
-Can be SMS, email, or both
Perfect for: spas, salons, wellness shops
Setup: $200
Ongoing: $0–$29/mo (based on complexity)
🤖 AI Social Media System
Why it works:
Most businesses struggle to post consistently, but there's no need to hire a content team.
-You provide a few prompts, FAQs, or voice notes
-System auto-generates captions and images
-Posts can be reviewed or scheduled to publish automatically
-Stays active even when you're too busy to market
Perfect for:
local service pros, studios, and anyone tired of content burnout
Setup: $800
Ongoing: $350/mo
How can you get started or learn more?
Ready to Talk?
Book a quick call with us to see if The Works is a good fit for your business.
We’ll ask a few questions about your goals, your audience, and your current setup.
And if we’re not the right team for you, we’ll tell you straight up.
What's the cost and how do I sign up?
Two options
Two Weeks
$200
Four Weeks
$375
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